Adventures of Starting an Adventure Business
Dr. Strangelove or: How I Learned to Stop Worrying and Love Social Media November 12 2016, 2 Comments
I have been resisting for a long time. I don't have a data plan on my cell phone, am following no one on twitter, and I wanted to remain like that for many years to come. I hated couples who sit at coffee shops both of them fully engaged in their cell phones. I hate seeing parents who don't pay their children attention because they're too busy texting or updating their status on Facebook.... but regrettably, I think the time has come to buy a cell phone, spend hours online, and learn how to use hashtags.
Why? What has caused me to do switch to the other side? Survival of my business and lack of funds for marketing. I feel that a 16 year old girl would envy my current job and that makes me cringe a bit. Instagram, blogs, checking in where I am at each moment will be my life for some time now.
For those of you who don't know what I'm referring to, Google looks at websites, like ours detourvegas.com, and ranking in organic searches is based in some part on social media presence. So, the websites which have the most social media pages, those pages that are updated the most, and those with the most followers come up higher on web searches. It is my duty, as co-owner and marketing manager (although I don't have the PhD in marketing) to improve our location on Google's search.
So, to all of those who are starting a small business, embrace the change, and calculate in the cost of a large data plan into your business costs.
Best Places to ATV Ride November 30 2013, 3 CommentsWe chose a dry lake bed as the starting point for our ATV adventure tour. Although the lake bed itself is quite flat, there are many surrounding trails which offer amazing scenery, sand dunes, bumps, sandy, muddy and hard terrain sure to excite everyone. El Dorado dry lake bed is a favorite of locals, and we undoubtedly see locals with ATVs, motorcycles, dune buggies and microlight gliders. Our tours are not only to give you a good ATV ride, but to show you all that Vegas has to offer, what our locals are like, and the other fun things to experience in this city. Rider Planet is a great way for those in Vegas to see all the trails in the area. If you're a more experienced rider, we'd be happy to take you somewhere else to ride which is more challenging. At DeTour Vegas, we're here to make your day an adventure!
Our Idea of A Cool Las Vegas Bachelor or Bachelorette Party October 24 2013, 4 Comments
When I see a group of guys in Las Vegas for a bachelor party, I always wondered what they must do during the day after they roll out of bed hung over at 1:00 pm. I understand that women love shopping and Las Vegas is great for shopping, such as the North Las Vegas Premium Outlets, the South Premium Outlets, Town Square or any of the luxurious but overly priced shops in the casinos. Women can also go to spas or get their nails done. But guys, what is there to do during those hours of daylight? If you gamble and drink during the day, you'll have nothing left to do at night?
I hope I don't sound too sexist, but guys usually like to do outdoor things and enjoy getting dirty and tired together. It's quite surprising to me that we haven't gotten any requests for a daytime bachelor party with land sailing, atv riding, kayaking with a bbq near the lake. I think we just need to get our vision and image out to people.
Picture this, explore the wild west on ATVs, enjoy the thrill of land sailing for the first time, and get refreshed in Lake Mead during a sunset kayak tour. Finish it off with some burgers on a grill overlooking the water. Head back to your hotel to get freshened up, and ready to explore the night of Las Vegas. Nothing like some good bonding time with your best friends.
See you there,
Welcome October 24 2013, 2 Comments
This blog is created to give insight for those thinking about a massive carreer change, those interested in some unique and random how-to's, and those who want to know a bit more about Las Vegas and outdoor activities nearby.
My husband and I recently started our outdoor adventure company, DeTour Vegas. We wanted our daily life to be composed of the things we love- kayaking, land sailing, being outside, working and talking with interesting people, and to feel the pride of creating something from scratch for ourselves. We feel that we are 'smarter than the average bear', sensible with money and would treat our customers fairly and e believe that this witoasis ion would lead us to success.
Each day presents challenges, joys, frustrations and excitement. We hope to provide insight into how to run and operate a husband and wife small business.